KPI Key Performance Ideas

DRM Success Story

Over the years, the buzzword “single version of the truth” has made its way in and out of the offices of CFOs and CEOs around the globe. While business intelligence tools have afforded companies the ability to analyze the business in more detail than ever before, the idea of being able to make decisions that will truly impact the business continues to be a challenge for many companies. What has proven even more painful for companies is figuring out how to achieve consistent definitions, business rules, and data quality. These issues have given rise to a key Business Intelligence practice area known as Master Data Management. Master Data Management is the processes and systems used to create an effective governance model to organize non-transactional (ie, “reference”) data and provide a true single version of the truth.

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